PANAMA JACK FINDS ITS PLACE IN THE SUN WITH NEW FANS


Latest Product Line Touts Vegan Formulations Ideal for Generations X, Y, and Z

Panama Jack is name familiar to generations of spring breakers, and this year fans have even more choices as the brand launches tropical-inspired lines of fragrances, essential oils, and body mists, with formulas in alignment with consumer trends of embracing healthier and more eco-friendly options. The fragrances in the collection are 3.4oz. Eau de Toilette bottles (MSRP $45) and are available in scents Pure Sunshine, Island Cove, and Ocean Vibes, which are are all vegan and cruelty-free. Four options of Body Mists (MSRP $16.00) in 8.4 oz. sprays include Endless Summer, Seashore, Crashing Waves, and Salty air offer a more sheer fragrance to wear from head to toe.  The body mists are vegan and cruelty-free, as well as free of parabens, SLES, SLS and MCIT/MIT.  The essential oils are available in two collections (MSRP $32.00), each consisting of three .51 oz. bottles.  The Energize and Relax sets are also vegan and cruelty-free, as well as phthalate, paraben, and gluten-free.  As beachy as they are, each piece of the collection allows the wearer to feel as if they are strolling along the ocean in the paradise of their mind.  Pure escape!

Cheryl Krakow, Managing Director of Sheralven Enterprises, Ltd., distributor of Panama Jack fragrances shares, “We are so excited about this latest collection from Panama Jack.  To be able to wear fragrances that evoke visions of sunshine, sand, and rolling ocean waves, who doesn’t that appeal to? Just like other Panama Jack products, it’s an island in a bottle. It’s a fun collection for every age group.”

Panama Jack was launched in 1974 and throughout its nearly 50-year history has earned its place in pop culture as multiple generations turn to this casual, yet aspirational brand for something timeless and enduring, thanks largely to the brand having embraced innovation while remaining moderately priced, ideal for a repeat purchase culture.  For three generations Panama Jack has been synonymous with spring break, travel, and fun in the sun. This new collection has wide retail and online distribution.  Visit https://panamajack.com/

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